Iranian Knowledge Enterprise Produces Medicinal Plants

Sunday, November 11, 2018 - 09:47

Medicinal plants and herbal products are used extensively, both in the context of traditional medicine, as well as in popular and domestic medicine.

Since knowledge of uses of various medicinal plants is confined to mostly traditional herbal healers, it is of utmost importance to document this knowledge for future generations, ANA reports.

Traditional medicine, as defined by the World Health Organization, is the sum total of the knowledge, skills, and practices based on the theories, beliefs, and experiences indigenous to different cultures, whether explicable or not, used in the maintenance of health as well as in the prevention, diagnosis, improvement, or treatment of physical and mental illness.

In this regard, Seyed Morteza Mirmahdi has run a knowledge enterprise which is active in the field of producing 9 species of medicinal plants in the industry. He explained that in his research plan, which is cultivating medicinal plants in the form of “dryland farming”, he is going to apply biological factors and some bacteria in order to increase their resistance to drought condition.

Competitive pricing is one of the most essential factor in business and trading and generally, price sensitivity, competition and costs are major considerations when it comes to pricing strategy therefore, he noted that instead of increasing the numbers of machines, they are working through increasing metabolite that are the basis for many drugs.

He also added that the company has produced many herbal drinks based on Echium Amoenum and German Chamomile which are useful for digestive system. Drinking herbal tea can also be a great source of vitamins and minerals.

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